Our Services


Each project estimate is customized based on these industry-standard fee ranges for high-quality work.


Item Fee

 Sales brochure

  • Standard (3-panel/2-fold, 8.5×11 folded)
  • 4-panel (11×17 folded)

[$1,000-$3,000] [$1,500-$3,500]

Sell Sheet/Flyer
1- or 2-sided sheet, depending on complexity and value


 Case Study
Up to 2 pages showcasing benefits of your products/services through a customer success story and facts/statistics, with customer testimonials


White Paper/Special Report
Fee depends on length and the extent of research/interviews


Press Release
Fee depends on the extent of research/interviews involved


Article or Advertorial

  • From scratch
  • Editing a draft, depending on amount of editing

[$500-$1,000] [$250-$500]

Displays, posters, other in-store or booth signage (each item)


Postcard or self-mailer


Direct-mail package to generate leads
Includes a 2-4 page letter, reply card, and envelope teaser


Direct-mail package to generate orders for a product or service

  • Simple package: 1-2 page letter, order form, envelope teaser, brochure
  • Complex package: 4-10 page letter, order form, envelope teaser,brochure

[$2,000-$4,500] [$3,500-$7,500+]

Print ad

  • Half to full page
  • Quarter page and smaller

[$1,500-$3,000] [$1,000-$2,000]


Item Fee
SEO/Sales Content Planning and Writing for a Specific Page
Includes keyword research, then planning and optimizing each page by weaving strategic SEO keywords into messages that drive more traffic, boost click rates, and increase leads or sales.

per page

SEO/Sales Copy Rewrite for Product Descriptions
Revise SEO and sales copy to improve search rankings and increase purchases.

per product

Single, Focused Landing Page
Conversion page for specific promotion, product, or audience. Ideally part of a strategic campaign that includes email (see Email section below).


E-newsletter Strategy and Setup
Developing the voice, style, topics, topics calendar, and setup with MailChimp.com, Constant Contact, or other automated email service. [Includes one-time graphic design fee for e-newsletter header or template design.]


Individual Email Promo, E-newsletter Issue
Includes discussing topic, doing research, and/or interview(s), writing content. Formatting in your email platform is extra.



  • Per single-topic email
  • Per e-newsletter issue

[$250-$500] [$400-$800+]

Web Content Audit (aka Site Audit)
Complete web content/SEO Review and Report with recommendations


Blog Post or Online Article
Includes discussing topic, doing research and/or interview(s), and copywriting. Formatting in your blogging/web platform is extra.

[$100-$800] per post, depending on length, complexity

Monthly Content Packages: Custom
Monthly blog posts, articles, or SEO updates on core pages

Discount for 12-month commitment

Social Media

  • Set up Social Media pages (Facebook, Twitter, Google+, LinkedIn, etc.)
  • Post and monitor/manage feeds and the community
    (1-2 hours/day, 5 days a week)
  • Manage advertising campaigns on social pages

[$500 per network]

 TBD: Lets discuss


Item Fee

Video Script for Website or DVD Production

  • Short (under 2 minutes)
  • Longer (charged per scripted minute)

[$200-$300] per scripted minute

ChatBot Design

  • Conversation Design
    Discover purpose, design, create protype of “Happy Path” and 2 months of adjustments, if needed.


Marketing Strategy, Guidance, Training, Project Management, Other

  • Discovery to understand your product/service,
  • competition, positioning
  • Strategy: recommendations, marketing planning
  • On-site meetings
  • Content Style Guide for your in-house team
  •  Training in-house staff on copywriting/content skills
  •  Other Project Management

[$250-$500] [$100-$150/hour] [$1,500/day
plus travel] [$2,500]

All other projects not listed here will be estimated on an individual basis.

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